Health and wellness trends in 2025 and beyond

Discover 5 key health trends shaping 2025 — from proven supplements to AI, women’s health, fitness personalisation & weight care.

Consumers today think differently about 5 key health and wellness than they did between 2010 and 2020. The 2010s were all about following advice from influencers, fad diets and trends. From 2021 onwards, consumers have shown a stronger preference for products and guidance recommended by professionals. Here are five current trends that are likely to stick around for some time.

1. Proven health supplements

There is a growing demand for clinically proven supplements over unverified natural remedies. More people are opting for products recommended by their doctor or healthcare professional rather than relying on products lacking scientific backing. This shift is encouraging, as it helps protect consumers from being misled by unqualified influencers who promote health products without proper expertise.

2. Influence of AI

Artificial Intelligence is here to stay. It is increasingly shaping the way we access and understand health information. While not without risks, it also has potential to support decision-making. The key lies in using these tools alongside qualified guidance, not in place of it.

3. Women’s health

Women’s health, which has often been overlooked or shoved under the carpet, is finally getting the attention it deserves. Women are spending more on products that help them with menopause, ageing and sound sleep.

4. Personalised fitness

Personalised fitness is normally only accessible for people who can afford it. Now, thanks to AI, there are apps which can take the data you provide about your health and fitness and spit out a very personalised fitness plan.

5. Weight management

With evidence showing a healthy weight may significantly improve various health conditions, it is even more important to maintain a healthy weight. It’s now more achievable with the accessibility of weight loss of medication prescribed by doctors and lifestyle changes.

At Health Academy Australia, all courses are written by health professionals who are highly qualified in their fields. The content is based on conventional medicine and health, which provides the foundational knowledge to make informed decisions or can be used for career and professional development to consult with clients.

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