ORGRAN: Australia’s Leading Gluten-Free Brand Shares Its Story

We speak to Max Bunontempo, the founder and managaing director of Roma Foods, a family business that has produced brands such as ORGRAN,  the most recongised gluten-free food brand,  helping shape the modern gluten-free market.

Q. Share some insights with the audience on your brand story.

ORGRAN is an Australian family-owned brand that has been dedicated to producing quality free-from foods for more than 40 years. Originally developed to provide safe and enjoyable food choices for people living with coeliac disease and food intolerances, ORGRAN has grown into one of the world’s most recognised gluten-free brands.

The brand is proudly manufactured by Roma Food Products, an Australian family business with roots dating back to 1953. Throughout our
history, we have been among the pioneers of the free-from category, investing in research, innovation and specialised manufacturing long
before gluten-free became mainstream. ORGRAN has introduced category-leading innovations to consumers around the world and has played an important role in helping shape the modern gluten-free market.

Today, ORGRAN products are enjoyed by families throughout Australia and exported to markets across Europe, Asia, South America, the Middle East and beyond. While our global footprint continues to expand, our commitment remains unchanged, creating innovative, safe and great-tasting foods that ensure consumers never have to compromise on quality, choice or enjoyment.

Q. If a consumer was new to your brand, what product in your range should they start with and why?

A great place to start is ORGRAN Buckwheat Pancake Mix. It embodies everything that ORGRAN stands for is wholesome ingredients, great taste, convenience and trusted free-from nutrition. What makes this product particularly special is that we mill the buckwheat grain in-house, helping to retain its freshness and nutritional qualities before it is batch blended and packaged.

As a manufacturer with more than 70 years of food production expertise through Roma Food Products, we take pride in controlling the entire process under one roof. This allows us to maintain freshness, the highest standards of quality, consistency and allergen management while delivering products consumers can trust.

It’s a versatile family favourite and an easy introduction to the quality, innovation and flavour that have made ORGRAN a leading free-from brand around the world. For those seeking everyday pantry staples, our gluten-free pastas and crispbreads are also among our most popular products and have helped introduce ORGRAN to consumers around the world.

Q. What is one of the highlights of the brand journey to date?

Like many products across the ORGRAN range, the entire manufacturing process takes place under one roof at our dedicated facility in Carrum Downs, Melbourne, giving us complete control over quality, consistency and food safety.

Our specialised production environment is designed to support the integrity of our free-from products, providing consumers with added
confidence and peace of mind. The result is a delicious and versatile family favourite that serves as an ideal introduction to the quality, care and flavour consumers can expect from our broader range.

Q. Where can we buy your product?

ORGRAN products are available nationally through leading supermarkets, health food stores, independent retailers and online marketplaces. Consumers can find our products in major supermarket chains across Australia, independent supermarkets, as well as through our network of specialist health food retailers.

All ORGRAN products are proudly manufactured at our facility in Melbourne. We are passionate about supporting local manufacturing,
creating Australian jobs and producing high-quality products at our facility in Carrum Downs, Melbourne.

Beyond Australia, ORGRAN products are exported to numerous countries across Europe, Asia, South America, the Middle East and other
international markets. If you’re travelling overseas, you may even come across ORGRAN products in specialty health food stores, independent retailers and major supermarket chains around the world.

Q. Is there anything else you’d like the WellBeing / Eat Well audience to know about your brand?

At ORGRAN, we believe that dietary restrictions should never mean compromising on taste, quality or choice. For more than 40 years, we have been committed to creating innovative free-from foods that help people and families enjoy everyday meals with confidence. As part of Roma Food Products, a family-owned Australian manufacturer with roots dating back to 1953, we are proud to continue investing in local
manufacturing, Australian jobs and product innovation.

At a time when much food manufacturing has moved offshore, we remain committed to developing and manufacturing ORGRAN products in Australia. Every ORGRAN product is made at our facility in Melbourne, where decades of expertise are combined with ongoing research and development to meet the evolving needs of consumers. We are incredibly proud that products made right here in our own backyard are now enjoyed by consumers across Australia and in countries around the world.

While much has changed over the decades, our commitment remains the same – producing trusted, high-quality free-from foods that deliver on taste, safety, innovation and peace of mind.

Websites: 
Visit Orgran for all Orgran Gluten-free products
Visit Roma Foods to learn more about this family run business and other Roma Food brands

Phone Number: 0403 139 744